Can You Really Use Articles
To Build Your List?

Marketing to Get customers

Marketing to get customers to look inside your store or site should always be ranked as high as the importance of the quality and excellence of the product or services you provide. Your marketing must get people inside your site or store if you expect to sell them anything.

This goes hand in hand with providing your customers the satisfaction they get in exchange for the money they’ve paid. Your customer service should be so fantastic that your customers can't help but be completely satisfied.

The number of people on the planet Earth is now...

One of the ways

you can combine marketing and customer service is through opt-in marketing. With an opt-in list you get the opportunity to introduce your site and products on a good time basis. Opt-in marketing strategy is a method that is virtually low cost and not time consuming. Here, you get the consent of your website visitors to subscribe to your newsletters and other promotional materials such as catalogs and free promotions.

Opt-in marketing uses your list of subscribers to send e-mail to. These e-mails will contain the materials you’ll send to your subscribers.

You must present your promotional items in a way that will catch the interest and eye of your subscribers to keep them wanting for more.

One of the best ways to do this is to provide fun, entertaining and informative articles.

Well written articles

with good content and useful information help build your list as more and more people will be enticed to subscribe. After they’ve read samples of your content in your sites, you want them to be intrigued as to what will come next. Subscribing to your newsletter will offer them a glimpse of what you have to offer next.

Many sites and companies have captured the importance of articles that aid in search engine optimization of your site. As more people are heading towards the internet for their information needs, serving the right information to them via articles in your site will increase the flow of your website traffic. With more traffic, the percentage of your sales will grow. More sales turn into more profit.

There has been an increase of people searching for well written articles with lots of usable information. These articles provide the information thousands are looking for on the internet. If your site has them, more people will be going to your site for information and research. Well-written articles also boost your sites reputation. If your articles are filled with lots of good information, you’ll be regarded as a well-informed expert on the subjects that you tackle. Your articles must be well researched so that the people will trust you. Once you’ve gained their trust, they will always come to you for their needs on that subject.

Your articles must be on subjects that are closely connected with your type of business.

If you have a site for a medicine tackling a certain disease, your articles must be about that disease and/or related diseases. If you sell materials for home improvements - be sure to provide articles with those themes. Most articles searched for are tips, guidelines, methods, manuals and such. If you provide these articles to your customers and you gain their trust, they’ll always go to your site for help and advice as well as for your products.

Because you have created a loyalty in these customers, they’ll probably subscribe to your opt-in list to receive all the information you have. If you provide them with the answers for that need, they’ll be happy to receive your newsletters as well as other promotional materials. Some might even forward your newsletters to friends/family and other people when they find a certain article interesting.

You should provide links in your newsletter so when other people read your article and wants to find more to read, they can click on your link to go to your site. If you have articles on your site that are good, they may decide to sign up as well for your opt-in list. This makes your list even bigger and you have a captive audience.

Keep your subscribers happy and interested

and interested in your newsletters and promotional materials. Keep on posting and writing good articles for your site and newsletter. If you’re not interested in writing or you just don’t have the time, there are many well-experienced and knowledgeable writers available to help you out.

I can recommend JJ Writesmith for this purpose.

This is an investment that will pay for itself in time.

Go here for more info on
Marketing with articles using directories...